4+ day, 8+ hour ago   (542+ words) Weirdo helped the British fashion brand swap the usual models for "open-minded" women aged 19 to 72, found via guerrilla posters, shot in a single day and backed by new positioning and a signature colour called Lemonade. Fashion is a beloved passion…...

4+ day, 12+ hour ago   (293+ words) The independent studio reframes "psychic guidance" for modern life, with stunning illustrations by María Jesús Contreras. Given the unusual subject, Mother Design did some research beyond the usual category and spotted a cultural shift: people are increasingly turning to things…...

4+ day, 21+ hour ago   (580+ words) The founder of Kwoo Studio discusses his career pivot, his move to another continent, and his approach to self-promotion. Kent Wood is currently going through that transition. "I used to think that by 30, you were supposed to have everything figured…...

5+ day, 12+ hour ago   (485+ words) A new campaign for the black stuff smuggles its most recognisable asset into a single word, and it's a genius move. Guinness has a new campaign out, and before you've even looked at it, you may be wondering why the…...

5+ day, 12+ hour ago   (570+ words) The founder of Kwoo Studio discusses how he's made a name for himself after a career pivot and a move across the Atlantic. Kent Wood is currently going through that transition. "I used to think that by 30, you were supposed…...

6+ day, 3+ hour ago   (576+ words) Instead of turning to AI for their latest campaigns, Hermès and Chanel hired the Paris artist. The result is something widely loved online, and not just by creatives either. We speak to the human who got everyone talking this summer....

6+ day, 12+ hour ago   (238+ words) From burnout after art school to designing menus and posters for London's restaurant scene, the illustrator talks us through her journey and key learnings. When you hear about a graphic design job starting from pulling shifts at a bakery, you…...

6+ day, 12+ hour ago   (156+ words) The Bogota-based artist explains how a collection of hand-pinched ceramics, made in the days after an earthquake hit her home country, became a meditation on what keeps the world habitable. "I like having that space for intuition, where I don't…...

1+ week, 8+ hour ago   (351+ words) The illustrator talks about the winding path that led her to editorial covers for Die Zeit, Elle, and Der Spiegel, and the graphic novel she's now building. In Thomke Meyer's illustrations, you'll spot hair whipping sideways, vines coiling and unravelling…...

1+ week, 9+ hour ago   (391+ words) The dynamic duo behind one of our favourite bookshops believes merchandise has re-emerged as a powerful marketing tool. We find out more about their latest title. Merchandise is like a quiet friend who's always there, but we've sadly forgotten about....